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Here is a detailed description of the various coffee options:
All coffees offered are Fair Trade and Organic”.  These terms mean:

Fair Trade:  Internationally used, this label guarantees that prices, working conditions and wages meet a strict set of standards that ensure farmers and farm workers in developing nations receive a fair price for their product. …grown by small-scale producers who are democratically organized in cooperatives or unions, and farmers must have direct trade relations with buyers, access to credit and a say in how their products are created and sold. This program helps farmers lift themselves out of poverty.

Organic: The US Dept of Agriculture developed standards that must be met by producers using this label in the United States. Organic food is produced without the use of synthetic and petroleum derived pesticides and fertilizers, antibiotics, genetic engineering or irradiation.

Peru
Roast: Dark. (French) This is an easy drinking and very smooth coffee.

Golden Blend
Roast: Dark (French) This is a White Rock Coffee proprietary blend of three different beans.  It is smooth, complex yet balanced and earthy.

Sumatra
Roast: Medium (Vienna) Earthy, heavy bodied, exotic.  Lots of sophisticated flavors here.

Guatemala
Roast: Light (American) Smooth with a kick.

Mexican Decaf
Roast:  Dark. (French) This is a Swiss-water decaffeinated coffee.  This is the preferred method of decaffeination.